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By: Lynette Lin | September 4, 2025
Branding Doesn’t Need to Be Fancy – Just like Bak Chor Mee
I grew up eating bak chor mee — the soup kind with dumplings, not the dry one with mushrooms and meatballs. This style was introduced to me by my dad, who grew up in Chai Chee. So every bowl carries a piece of memory and warmth for me. One of my favourite stalls today is […]
By: Lynette Lin | November 3, 2025
What is Commercial Reinstatement
At the end of a commercial lease, most tenants are required to return the space to its original condition before handing it back to the landlord. This process is called commercial reinstatement. Simply put, reinstatement means removing everything that was added during the tenancy. It could include partition walls, light fittings, furniture, flooring, signage, and […]
By: Lynette Lin | November 3, 2025
F&B Design Trends 2026 — Smarter Spaces for a Leaner Market
In Singapore’s F&B scene the challenge is real. Costs for rent, labour and fit out are pushing many operators to their limits. In 2024 around 2,465 F&B businesses closed in the first nine months alone (Source: knightfrank). For us at Pivot designing F&B spaces in 2026 means being bold enough to lean into trends but […]
By: Lynette Lin | November 3, 2025
FSSD Submission for Commercial Renovation
When renovating a commercial space in Singapore, FSSD submission is one of the key regulatory steps to consider. The Fire Safety and Shelter Department (FSSD) ensures that the building’s safety systems, fire exits, and protective measures are adequate for the intended use. At Pivot, we see this process as part of designing a space that is […]
By: Lynette Lin | November 3, 2025
BCA Approval for Office Renovation
When planning an office renovation in Singapore, one of the key things to consider early is BCA approval. The Building and Construction Authority (BCA) ensures that all renovation works meet safety and regulatory standards. While not every renovation requires direct approval from BCA, understanding when it does helps you avoid costly delays later. At Pivot, […]
By: Lynette Lin | October 31, 2025
Retail Design Trends 2026: Creating Meaningful Brand Experiences in Singapore
Retail design is evolving rapidly. In 2026, it is no longer just about aesthetics but about creating experiences that connect with shoppers, boost engagement, and optimize sales. At Pivot, we approach retail design holistically. Every concept begins with a deep understanding of the brand, its story, and shopper behavior. We study shopper marketing strategies to […]
By: Lynette Lin | October 31, 2025
Workplace Safety and Health (WSH) Renovation Guidelines
When planning a commercial renovation in Singapore, Workplace Safety and Health (WSH) guidelines are a crucial consideration. These rules exist to protect workers, occupants, and visitors during construction, and to ensure that the finished space meets safe operating standards. At Pivot, we approach WSH as an integral part of the design process. Safety is not […]
By: Lynette Lin | October 31, 2025
How to Budget for a Commercial Renovation
Planning a commercial renovation in Singapore involves more than picking finishes and furniture. Beyond aesthetics, there are significant costs behind the scenes that influence your budget. At Pivot, we often advise clients to approach budgeting thoughtfully, balancing design ambitions with practical realities. Commercial Renovation Costs Have Changed Since Covid-19, renovation costs have increased considerably due […]
By: Lynette Lin | October 31, 2025
Office Renovation Checklist Singapore: How to Stay Organised and Sane Through the Process
Renovating an office can be exciting, but also overwhelming. There are budgets to manage, approvals to secure, and hundreds of small decisions to make before your new space comes together. Over the years at Pivot, we’ve helped many businesses—from creative studios to corporate offices—navigate this process smoothly. This checklist is something we’ve refined through experience. […]
By: Lynette Lin | October 30, 2025
Office Design Trends 2026: Beyond the Hype, What Matters
Even as we look ahead to 2026, some truths remain constant: an office still matters for culture, connection, and identity. At Pivot, we worked with Context Interactive during the COVID period—they wanted a space that would help attract young talent, support collaboration, and become a hub for their team to bond, not just somewhere to […]
By: Lynette Lin | October 30, 2025
How to Plan an Office Renovation in Singapore
An office renovation is often seen as a design exercise, but it’s really much more than that. It’s a way to shape how people work, feel, and connect within your company. At Pivot, we’ve come to see office design as a physical extension of brand and culture. It’s how your values take shape in space. […]
By: Lynette Lin | October 30, 2025
The Commercial Renovation Process in Singapore
We have worked on many commercial spaces over the years, from a fish-soup brand rooted in its own kelong culture to a wellbeing space built around motherhood. Along the way, we realized something quite important: Commercial renovation is not just construction. It is designing how a business feels the moment someone walks in. The receptionist […]
By: Lynette Lin | October 28, 2025
How to Find Your Brand’s Place in People’s Minds
Brand positioning is one of the most critical components of a brand strategy. It determines the space your brand occupies in your consumers’ minds — how people perceive you, what they associate you with, and why they would choose you over others. It’s not just about what you sell. It’s about what you stand for […]
By: Lynette Lin | October 24, 2025
Why Brand Equity Is a Brand’s Greatest Asset
Brand equity is the value a brand holds in people’s minds after all the effort that’s gone into building it. It’s what your brand is worth, not in dollars and cents at first, but in meaning, trust, and emotional connection. When people consistently choose your brand over others, even when the alternatives are cheaper or […]
By: Lynette Lin | October 23, 2025
Speaking with Purpose: Defining Your Brand’s Tone of Voice
Simply put, a brand’s tone of voice is how a brand speaks. It shapes all your communications — from your website copy and social captions, to the way you reply to customer messages or write an email. Website front page design: Robert Half’s tone is confident and empowering, positioning the brand as a trusted partner […]
By: Lynette Lin | October 23, 2025
More Than a Logo: The True Meaning of Brand Strategy
When people hear “brand strategy,” they often think it’s just about finding the right slogan or deciding on a tone of voice. But in truth, a brand strategy is the invisible backbone that gives a brand clarity, direction, and staying power. It’s not just what your brand looks like. It’s how it thinks. 1. Brand […]
By: Lynette Lin | October 23, 2025
More Than Design: The True Work of a Branding Agency
I’ve been doing branding since my first job at Löuken Group, a local agency that has worked with brands like BreadTalk Group, Charles & Keith, and Huggs Coffee. Over the years, I’ve realised many people think branding simply means logo design. That’s true to a certain extent, because a logo is important. But it’s really […]